Generational change in the management of Horn & Bauer film technology


The new management at Horn & Bauer (photo: Horn & Bauer)
The new management at Horn & Bauer (photo: Horn & Bauer)

Horn & Bauer GmbH & Co. KG (Schwalmstadt, Germany) starts the year 2019 with a generation change in the management. After more than 40 years as managing director, Reinhard Bauer retires from active management. However, Bauer will continue to support the company with his extensive experience and expertise in business activities.

Jörg Horn remains managing director and will in future share the management of the company with Björn Bauer, Julia Pohl, née Bauer, and her husband Dr Dominikus Pohl. While Jörg Horn will continue to head the quality, development & application technology and aftermarket sales divisions, Julia Pohl will in future be responsible for marketing & sales for the OEM and Flexible Packaging Films divisions.

After studying at Bayreuth University Julia Pohl began her career over 10 years ago at Horn & Bauer, where she played a key role in setting up the Spanish subsidiary. Her career then took her through various external positions (including strategic project management at Sixt) to the Hoffmann Group, where she most recently managed the sale of industrial tools to major international customers.

Björn Bauer takes over the Production & Technology division. He has been with the company for 8 years now, working alongside the management, and has thus been able to gain experience which he can now contribute to his independent management.

Dominikus Pohl is in charge of finance, taxes, organisation, IT, purchasing, materials management and human resources. After completing his doctorate at the University of Bayreuth, Pohl first worked for the Boston Consulting Group, advising industrial goods groups on issues along the value chain. He now comes from Bosch, where he was most recently responsible for global market strategy at the subsidiary BSH Hausgeräte (brands include Bosch, Siemens, Neff). 

"We are proud and happy that we can now continue our family business in the fourth generation," says Reinhard Bauer.