Herrmann Ultraschall
New CSO introduced – "Turning even more customers into fans"

16.05.2023 Herrmann Ultraschalltechnik GmbH & Co. KG (Karlsbad, Germany) is expanding its management with André Deponte as the new Chief Sales Officer. With digital processes and even closer cooperation between the global sales teams, he wants to create a uniform, inspiring customer experience worldwide.

André Deponte (right) takes over the management of global sales activities from Thomas Herrmann (left) as the new Chief Sales Officer.
© Photo: Herrmann Ultraschall
André Deponte (right) takes over the management of global sales activities from Thomas Herrmann (left) as the new Chief Sales Officer.

For Herrmann, the new position offers the potential to sharpen the global sales structures with a new focus and thus ensure customer enthusiasm in the long term. To this end, André Deponte will take over the management of global sales from CEO Thomas Herrmann on 1 April. In future, he will devote more time to strategic corporate management and development.

Inspiring global customers

"We have many global customers. My vision is very clear that they have the same, inspiring experience everywhere in the world - no matter where and with whom they speak," explains André Deponte. "This is how we want to turn even more customers into fans."

The new CSO sees one of the most important measures for this in a global, digital networking of sales. With modern tools, the worldwide teams are to move closer together in order to be able to respond to customer enquiries even faster and in a more targeted manner. He sees further potential for more customer enthusiasm in the proactive after-sales area. This is to be improved, among other things, by expanding the range of services.

Years of experience in the company

For his new position, the qualified mechatronics engineer can draw on his many years of experience as Global Sales Director of the METALS business area, which he successfully built up at Herrmann. In addition, he already took over the management of the International Headquarters last year. These will remain under his responsibility in order to accelerate the global growth of the ultrasonic welding specialist in a holistic manner.

www.herrmannultraschall.com
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